Bridget Perry, CMO of Contentful, explains how marketers are using headless CMS platforms to optimize content across various channels.
Scott Marcus, CMO of Vital Farms, explains how Vital Farm targets more health-conscious consumers.
Keith Lawes, EVP and Corporate Secretary at Casper’s Ice Cream, explains the marketing strategies behind how Casper’s markets to three very different demographic groups, and the importance of using sponsorships to grow your business.
Melissa Dorko, Chief Growth Officer at Wunderman Thompson, discusses how they inspire growth for ambitious brands and why creativity is working its way back into a marketer’s strategy.
Jonathan Silver, CEO of Affinity Solutions, discusses the importance of having a single source of truth when it comes to data and what the next trend is in personalization.
Andrew Criezis, Chief Strategy Officer for Byzzer, explains recent trends within the CPG industry and how Byzzer is helping small businesses drive growth by making critical data accessible.
Jennifer Mathissen, CMO of Santander Bank, explains why your marketing efforts should never feel transactional and why your biggest role as a marketer is to be an advocate for your customers.