Metaverse? Web 3.0? The world of marketing is changing fast. We have a lot of new technology coming to us, even as we are losing some data we’ve come to rely on. Interactive marketing, with what the end consumer really wants is where your mind should be. Don’t miss this episode with Nathan Phillips, Co-Founder and Director of Concept Design at Technology, Humans And Taste [THAT].
channelMarketing Trends
Interviews with trailblazing marketers, including CMOs, CEOs, VPs, and industry leaders. You’ll hear war stories from marketers who helped build the Fortune 500. Our guests share how they lead high-performance marketing teams, with best practices and lessons that you won’t learn anywhere else.
Most Recent Episodes
Are you wondering what kind of content is working today? Well, it would seem that big budgets and even the typical short form isn’t as engaging to users as it used to be. Download this episode now to hear from Caroline Blavet VP, Global Client Strategy, Dailymotion and here insights into what major companies are doing and what’s working best in advertising today.
Carol Carpenter is the CMO of VMware, a powerhouse cloud computing tech company in California. How does she convert data into insights that actually help the consumer? Find out on Marketing Trends.
Steve Mosinski, Global Head of Marketing, Fox Rent a Car has been leading marketing teams for decades. In this episode, he discusses what it was like to join the unique industry of rental cars, go through an acquisition from day one, and ways he has been able to navigate success in a market previously dominated by others. Download to this episode now to know how to make an impact on a large industry.
Francisco Melo of Avery Dennison Smartrac talks about his company’s unique venture: atma.io – an internally-built startup that has developed the world's leading connected product cloud, an end-to-end platform that can enable each and every physical item in the world to have a unique digital identity – and how giving products digital life will change the way consumers relate to creators.
Kim Caldbeck, CMO, Coursera discusses how to build online education for anyone who wants to learn and the strategies they use to win learners.
Jack Mudd, Chief Evangelist, OneWheel discusses how he convinced the world to travel on just one wheel, creating new market that has consumers hungry and excited for more.
Brian Rowley, Vice President Marketing, Panasonic discusses Panasonic’s shift to a B2B focus, what it’s like to work with so many different divisions and shareholders across such a diverse company from tablets, to manufacturing and food processing, to professional video equipment.
Tim Metzner: How Insurance Can Elevate Your Business with Tim Metzner, Co-founder, Coterie Insurance
Tim Metzner, Co-founder of Coterie Insurance, is doing everything he can to reinvent the way small business insurance is done. He wants to make it easy for customers to know what they need and why. Not just in coverage, but also in business. He believes a company should be about much more than just providing a service, but also about inspiring people and communities.
Christine de Wendel, Co-Founder and CEO US sunday, to discuss how they saw an opportunity in the Covid pandemic that would make payments faster and easier than ever before. She discusses how they find top talent, develop a strong consumer-facing brand, streamline the entire restaurant dining experience making businesses and consumers happy all while scaling across the globe at tremendous speeds.
