Multi-time CMO and crisis management specialist, Kris Bondi, discusses the importance of media relations during times of crisis, building a positive message, and understanding the tone of a situation.
Multi-time CMO and crisis management specialist, Kris Bondi, discusses the importance of media relations during times of crisis, building a positive message, and understanding the tone of a situation.
Avaya Senior Vice President and Chief Marketing Officer Simon Harrison discusses how Avaya is helping companies stay connected in 2020 and how his days as an analyst prepared him for his new role.
Meagen Eisenberg, the CMO of TripActions, returns to discuss shifting the priorities and roles of the company to adapt to a new reality.
Jamie Moldafsky, the CMO of Wells Fargo, discusses all things customer-centricity, including brand identity and navigating through a crisis.
Frank Wolf, President and Co-Founder of Staffbase, along with Director of Marketing Jason Etter, discuss how Staffbase is committing their company to the forgotten employee, how companies are reaching their employees and customers in the virtual world and why events - both physically and virtually - open the door to company growth.
Collin Holmes, the CEO of Chatmeter, explains why local businesses need to optimize their SEO, what it means to engage with customers, and how the Chatmeter platform can help create a more efficient way to do all of that and more.
David Reid, CMO of NOV, discusses leading a multi-billion dollar entity that oversees multiple companies in an industry where few marketers exist.
Erik Bork, the screenwriter of Band of Brothers, joins Marketing Trends to discuss the power and the heart of storytelling.
Michael Anderson, the Chief Growth Officer at boodleAI, discusses predictive analytics, messaging and alignment between sales and marketing.
Jaleh Rezaei, the CEO & Co-founder of Mutiny, joins the show to discuss the merits of personalization in the marketing world.