Kamal Bhandal, VP of Global Marketing and Consumer Marketing for Align Technology discusses the impact Generation Z is having on marketing teams and why consumer and brand relationships are more important than ever.
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Interviews with trailblazing marketers, including CMOs, CEOs, VPs, and industry leaders.
What happens when marketing’s sharpest minds pull back the curtain? Hosted by Stephanie Postles, Marketing Trends drops listeners into the world of trailblazing CMOs, CEOs, and visionaries who share their journeys and groundbreaking strategies.
Most Recent Episodes
Martin Kihn, SVP Strategy, Marketing Cloud at Salesforce, discusses why data continues to fuel marketing departments, and why the big just get bigger.
Shawn Casey, Vice President of Marketing at BACtrack, discusses how to build brand awareness and how to create content that resonates with your consumers.
Jared Drinkwater, CMO of BSN Sports, discusses how to shift your marketing efforts to fit the digital landscape and why your job as a marketer is more than just creating content.
Josh Zad, Founder and CEO of Alfred Coffee and Calidad Beer, discusses how to build a brand that resonates with a younger generation and the importance of marketing in the right channel.
Richard Jones, CMO of Cheetah Digital, discusses the importance of brand and consumer relationships, value marketing, and the importance of data.
Heather Craft, Executive Vice President of B2B at Hotwire Global, discusses the importance of messaging through a crisis and the power of cohesive storytelling across multiple channels.
Andrew Nester, CMO of SocialChorus, discusses the increased need for communication platforms and why personalized experiences are not always the answer.
Jonathan Sadow, Co-founder and Chief Growth Officer of Scoop, discusses why it’s time for employees to take back their commute and the need to focus on what your data and insights are telling you.
Latane Conant, 6sense Chief Market Officer, discusses why it’s time to wave goodbye to MQLs and the need for marketers to drop the ING from their titles.
