Marty Kihn, SVP of Strategy for Salesforce Marketing Cloud, discusses some of the biggest marketing trends of 2020.
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Interviews with trailblazing marketers, including CMOs, CEOs, VPs, and industry leaders.
What happens when marketing’s sharpest minds pull back the curtain? Hosted by Stephanie Postles, Marketing Trends drops listeners into the world of trailblazing CMOs, CEOs, and visionaries who share their journeys and groundbreaking strategies.
Most Recent Episodes
Deidre Davis, CMO MSUFCU, discusses why being data-driven in the financial industry is not only beneficial from a marketing perspective, but also from a customer experience side.
Shelley Diamond, CMO of UNICEF USA, discusses why its mission is always rooted in brand, and how to drive engagement through virtual events.
Kerel Cooper, SVP Global Marketing, LiveIntent, discusses the importance of email marketing and why it’s time marketers start acting as publishers.
Mae Karwowski, Founder and CEO of Obviously, discusses the rise of influencer marketing and why CMOs need to understand the power that influencers wield.
Matthew Lieberman, CMO of PwC US/Mexico, discusses the future of sponsorships, and the importance of diversifying your ad spend.
Pierre-Loic Assayag, Founder and CEO of Traackr, discusses why influencer marketing should never be considered as just another channel and why your brand values matter more than ever.
Terry Sydoryk, CEO of Chaordix, explains why consumer engagement across your social channels is a direct representation of your brand’s affinity.
Drew Chapin, CMO of Hyland, discusses why the power of data should help fuel marketers’ decision making, and why one partnership helped take Hyland’s game to the next level.
Chris Jacob, a Product Marketing Leader at Salesforce, gives an insider look at the changing consumer behavior found in the Customer Insights Market Research Report.
