Heather Gadonniex, VP of Marketing and Strategic Partnerships discusses how she helped Sama pivot from a non-profit to a for-profit company, how to simplify your branding and the intricacies of training data.
channelMarketing Trends
Interviews with trailblazing marketers, including CMOs, CEOs, VPs, and industry leaders.
What happens when marketing’s sharpest minds pull back the curtain? Hosted by Stephanie Postles, Marketing Trends drops listeners into the world of trailblazing CMOs, CEOs, and visionaries who share their journeys and groundbreaking strategies.
Most Recent Episodes
Erna Alfred Liousas, Founder and CEO of U*Realized, discusses the trends in 2021 that will help marketers take their customer experience to the next level.
Kai Wright, an author, advisor, and lecturer at Columbia University, as well as the curator of blacklist100, details the ripple effect 2020 will have on the marketing industry.
Anne Stefanyk, CEO and Founder of Kanopi Studios, discusses how marketers can create a friendly website UX and content that drives ROI, and why search is vastly underutilized.
Levan Gomshiashvili, CMO of Bank of Georgia, details the benefits of card-linked marketing in creating a more personalized customer experience.
Chris O’Brien, CCO for C.H. Robinson, discusses how C.H. Robinson focuses on building a successful 360-degree customer experience when your customer base is endless.
Joel Windels, CMO of NetMotion, details how marketers can create a lasting and engaging customer experience.
Linda Duncombe, VP and Chief Marketing, Product and Digital Officer of City National Bank, discusses the unique ways the company is innovating the customer experience and how it uses their digital channels to reach clients at all stages of their journey.
Katie Wollrich, CMO of Joella’s Hot Chicken discusses how to build a brand, the power of messaging, and why local public relations can be a big driver to success.
Tim Glomb, VP of Content and Data for Cheetah Digital, discusses how B2B marketers can create content that resonates with their audience, and why storytelling is the key.
