Bobby Jania, VP of Product Marketing at Salesforce lays down some guidelines for implementing A.I. and unpacks some of the findings in the annual Salesforce State of Marketing Report.
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Interviews with trailblazing marketers, including CMOs, CEOs, VPs, and industry leaders.
What happens when marketing’s sharpest minds pull back the curtain? Hosted by Stephanie Postles, Marketing Trends drops listeners into the world of trailblazing CMOs, CEOs, and visionaries who share their journeys and groundbreaking strategies.
Most Recent Episodes
Everette Taylor, CMO of Artsy, discusses why he’s frustrated with digital marketings lack of innovation, the importance of developing a holistic 360 customer experience, and why he’s not scared about a cookieless future.
Brad Charron, CEO of Aloha, walks through his decades of lessons learned in marketing at some of the biggest and best-known brands in the world including Under Armour and Chobani. Brad also touches on the creative ways he thinks about messaging, and how it has helped him successfully attack tough competition across many verticals.
Wes Kao, co-founder of Maven, an online course platform, explains how Maven is rethinking the way that content should be valued, created, and disseminated.
Mike Woods, SVP of Product at Amagi Corporation, explains the growing divide between SVOD services and live streaming, and the bigger gap in how advertisers see traditional cable and streaming services.
Adelyn Zhou, the CMO of Chainlink Labs, shares the revolutionary ways the company is increasing business opportunities in the developing world through hybrid smart contracts and by creating a network for blockchain developers to innovate.
Paul Stoddart, CMO of Epicor, seeks to bring clarity and simplicity to the brands that he works with by developing a better understanding of his customers and building good relationships with his colleagues.
Paul Cowan, CMO at FreshBooks, explains why it's next to impossible for marketers to obtain a single source of truth when it comes to their datasets.
How do fast-growing brands like LivePerson think about marketing in a cookieless world? Learn that and more with CMO Amber Armstrong.
Rikin Diwan, SVP of Marketing at Thimble, discusses how Thimble created a SaaS-based insurance model to give SMBs the insurance they need.
