If it seems like DECIEM is a different type of beauty brand, that’s because it is. The company behind global powerhouses like “The Ordinary” is more focused on education than manipulation. On today’s episode, we talk with Jordanne Dyck, DECIEM’s Digital Director, about acquisitions, global expansion, and how the company has taken the skincare world by storm simply by telling it like it is.
channelUp Next In Commerce
Join host Stephanie Postles as she sits down with eCommerce leaders on the front lines of digital innovation. With guests from established enterprise companies to D2C start-ups barely out of infancy to everyone in between - you’ll get the inside scoop on what’s Up Next in Commerce.
Most Recent Episodes
What is the metaverse? How should you be using the metaverse? What’s the future of the metaverse? If you’ve ever asked any of these questions, you’ll find your answers from Neha Singh, the Founder and CEO of Obsess, a company that is bringing the metaverse to life for brands and consumers everywhere.
Joan King: When Customer Expectations Change Your Brand Should Too, with Joan King of Crate & Barrel
For the first decade of its digital journey, Crate & Barrel didn’t even sell furniture online. Obviously, times and customer expectations have changed, and Joan King, Sr. Vice President, eCommerce & International at Crate & Barrel, has been there for the entire ride. Hear how the company shifted its strategy in line with its customer’s digital evolution.
According to Barry Hoffman, the Chief Strategy Officer of ZeroLight, we are right at the edge of a time when holograms and VR technology could become ubiquitous in our commerce activities. What do we have to do to get over the edge? Find out on this episode.
You might not think that a 100-plus-year-old company would be leading the way when it comes to future thinking about Web 3 and the metaverse, but David Oksman of Samsonite is here to prove you wrong. Hear how ecommerce brands should be taking these developments into account when thinking about long-term strategies.
Have you ever seen someone wearing a shirt that you just have to have? Or maybe come across a certain piece of furniture that would be absolutely perfect for your space? Now imagine being able to snap a picture of that item and within moments, being directly connected to the product. Ido Segev and his team at Syte are making all this and more possible by leveraging AI to revolutionize product discovery.
Kara Goldin fought against an archaic beverage industry to bring her revolutionary product to market, and along the way she had a transformative encounter with Jeff Bezos and negotiated getting her product into Whole Foods the same day she gave birth to her son. Want the full story? Tune in to this episode.
In China, live video shopping is a natural way of life. Why is that not the case in the west? Will western brands ever hop on the live video shopping bandwagon? Sophie Abrahamsson and Bambuser think so, and when they do, the potential return on investment could be huge. How huge? Find out on this episode.
Chase Fisher borrowed $2,000 and turned it into a $90 million brand. And yes, that’s an intriguing, flashy headline, but the more interesting part of the story is deeper, it’s in the weeds, and it’s about taking risks, understanding data, and knowing where and when to shift your strategy.
There are no shortcuts to ecommerce success. To win, you have to experiment, challenge yourself, and even take some losses to yield long-term wins. Andrew Goble, co-founder and co-CEO of Jambys knows all about that, and he spilled about some of the most important lessons he’s learned about building a brand.
