Whether you realize it or not, there’s an extremely good chance that you have interacted with PAR Technology. This brand powers payment systems, loyalty apps, and more for some of the biggest restaurant brands around, including Five Guys, Sweet Green, Arby’s, and thousands more. Raju Malhotra is the Chief Product & Technology Officer at PAR Technology, and on this episode, he explains how PAR implements its technology to make the restaurant experience seamless for both the workers and the diners.
Tune in to learn:
- What is PAR Technology? (1:09)
- Why big brands choose PAR (2:10)
- The need to be flexible with different infrastructures (6:25)
- Blending the hardware and software components clients need (9:11)
- How to decide what to build (16:25)
- The rise of third parties and the challenge of integration (24:30)
About the Guest:
“Raju Malhotra joined PAR via the acquisition of Punchh, an omnichannel loyalty and engagement startup based in San Mateo, CA. Prior to his current role, he was SVP and GM for Marketing Cloud at Salesforce and Chief Product & Technology Officer at Khoros. He joined Khoros from Conversant, later acquired by Publicis Groupe, where he led the development of an industry-leading personalization platform for digital marketers. Before that, he worked at Microsoft as part of Consumer and Enterprise businesses including Visual Studio .NET, Microsoft’s marquee product for software developers and now a centerpiece of its cloud strategy. Raju has a BS in Computer Engineering from National Institute of Technology, Kurukshetra (India) and a MBA from the Wharton School of Business at the University of Pennsylvania.”
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