Kelley Higney, Founder and CEO of Bug Bite Thing, started her business selling products at her daughter’s bake sales and now Bug Bite Thing is in more than 25,000 stores and has the backing of Shark Tank shark, Lori Grenier. Learn how Kelley went from point A to Point B — and all the micro points in between — on this episode.
channelUp Next In Commerce
Join host Stephanie Postles as she sits down with eCommerce leaders on the front lines of digital innovation. With guests from established enterprise companies to D2C start-ups barely out of infancy to everyone in between - you’ll get the inside scoop on what’s Up Next in Commerce.
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Erica Buxton, the President of Hello Bello, and Jessica Tennant, the senior vice president of marketing at Hello Bello, have helped the company not only build its brand voice and connection to its customers, but also its first U.S. factory. Hear the story on this episode.
Sarah Kleinman, Vice President of Digital Experience at The North Face, knows that a brand is only as strong as the foundation it’s built on. But what are the main data points, backend tools, and content strategies brands should focus on? Learn the answers on this episode.
Gail Becker, founder and CEO of CAULIPOWER, discusses how her unique upbringing inspired her to build a revolutionary brand in the frozen food industry.
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Steven Borrelli, CEO & Founder of CUTS, didn’t have an easy road getting his company off the ground. He explains all the lessons he learned and how other brands can create an efficient and constantly-growing business by using the well-known flywheel method.
Learn how Orlando Zayas, CEO of Katapult, is creating more buying options for non-prime customers and what that increased access could mean for brands.
Jesse Pujji, founder and CEO of Gateway X, has helped ecommerce brands grow to great heights, but he’s also seen his own DTC brand almost crash and burn. What lessons has he learned? Find out on this episode.
Link Walls, the VP of digital marketing strategy for ChannelAdvisor, discusses how ecommerce brands should be devising their digital channel strategy and which channels they should start investing in right now.
