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Karen Okonkwo (Twitter, LinkedIn) knew one thing when she graduated college — she wanted to make a lot of money. But was this the right goal? And what if there was a way to make a difference along the way? As the co-founder of TONL, Karen has finally put her true “why” into words, and is making money in a way that’s she’s proud of… and that’s good for the world.

“My why has never changed what I will say, what has changed is me actually defining it and putting it into words. So I’ve always known that my outcome has always been to serve the underserved.”