Be it from an app, instructor, or author – we’ve all heard it in one form or another: being in the here and the now matters.

But for Joe Chura, CEO of Dealer Inspire, “living in the moment” is deeper than just being in the moment. For him, it’s about taking action in every moment.

“Nothing great is easy. Whether that’s losing weight or trying to complete a marathon or building a business. If it was easy, everyone would be doing it. And it’s these little bits of iteration over time, these little chunks of energy, and all of a sudden you can cash in.”

Your life and your career present you with moments. And as you’ll learn with Joe, these moments have the potential to be game-changers… but only if you choose to embrace them.