On this episode, Udi Ledergor, Chief Evangelist at Gong, discusses the use of AI in marketing and sales and highlights the utility of AI in the C-suite, particularly in analyzing sales pitches and measuring their impact on business metrics. Udii also emphasizes the importance of shifting from ownership to stewardship in marketing, and he discusses the need for aligning internal and external branding by living the company’s values and creating a consistent customer experience.
Tune in to learn:
- The Limitations of AI in Creating Marketing Content
- The Utility of AI in the C-Suite
- How to Foster Collaboration in Marketing
- Why Aligning Internal and External Branding for a Consistent Customer Experience is Important
- How to Turn Dissatisfied Customers into Raving Fans
- Why Being Different is Better than Being Better
- The Future of Revenue Intelligence
About the Guest:
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Udi Ledergor is a five-time VP Marketing at B2B start-ups Gong.io, Panaya (sold to Infosys for $200 million), Yotpo, Sarine Technologies (traded on the Singapore Stock Exchange with a market cap of around $700 million), and EyeClick.
Throughout his successful marketing career, Udi has personally planned, managed, and analyzed performance of hundreds of exhibition booths in every corner of the world, from North America, through Europe, to South Africa, Hong Kong, and China.
Udi holds an MBA and a B.Bus. from the College of Management in Israel and is currently working out of Tel-Aviv, Israel, helping select high-tech companies grow by optimizing their sales funnel and marketing efforts.”
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