Over the last two years, Afterpay has more than doubled its consumer base from 7 million to 19 million by giving consumers more opportunities to make big-ticket purchases using its simple, pay-over-time platform. Their ever-growing success in the crowded payments market is what led the company to be acquired by Block, the parent company for such brands as Cash App, Square, and TIDAL. Now, as part of the Block family, Afterpay Global Head of Data Engineering and Governance, Nitish Mathew has made the move to Cash App where his team’s mission is to enable data and platforms for everyone in the company. He joins The Data Chief to discuss measuring the impact of analytics, the rise of the analytics engineer, the importance of taking risks, and much more.
Key Takeaways
- Stakeholder satisfaction is the ultimate KPI: When it comes to measuring analytics success, stakeholder satisfaction should be your key KPI. Start by understanding who your stakeholders are and then make a plan to regularly check in with them, such as through a quarterly NPS survey. If their needs are being met you’re on the right track. If not, you know where you need to refocus your energy.
- Nothing inspires people like purpose: Teams thrive when they have a clear purpose to rally behind. The ability to grow, feel safe, and be happy are all rooted in a sense of feeling like you’re contributing real value to the rest of the organization. The more you invest in establishing a strong purpose and mission for your team, the more fulfilling their work will be.
- Take risks and celebrate failures: As a technology leader, taking risks is a necessary part of the job. And you set the tone for the rest of the team. By empowering those around you to experiment and explore, you allow them to think more creatively about their work and come up with better solutions.
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About Nitish
Nitish Mathew is the Global Head of Data Engineering and Governance at Afterpay. He built the engineering program that brings together data from 50+ sources and is the foundation for ther executive decision making, sales enablement, marketing campaigns, fraud monitoring, risk analytics, machine learning development, financial reporting etc. A graduate of College of Engineering, Trivandrum, and Pennsylvania State University, he has been working in Analytics, Business Intelligence, Technology Leadership and Data Platforms, across the US and Australia, since 2002.
Nitish Mathew, the Global Head of Data Engineering and Governance at Afterpay joins The Data Chief to discuss measuring the impact of analytics, the rise of the analytics engineer, the importance of taking risks, and much more.
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