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Joining Chad today is Dean Abbott, co-founder and Chief Data Scientist of SmarterHQ. Dean has been applying data mining, preparation, and visualization methods to business and research problems since 1987. Now at SmarterHQ, he is using that knowledge to help build a customer intelligence platform that enables retailers to create highly targeted segments of visitors.

In today’s episode, we cover a wide range of topics, including how Dean got his start in defense work and went on to build models to help fight fraud. We also talk about the importance of framing questions before diving into the data, why data preparation is a critical art, and how the future of AI might be one with WAY more jobs than anyone anticipates.